{
  "$schema": "https://recipefiler.com/brand.schema.json",
  "brand": {
    "name": "Recipe Filer",
    "domain": "recipefiler.com",
    "url": "https://recipefiler.com",
    "tagline": "Protect your cherished recipes. Scan, share, print.",
    "description": "Recipe Filer is a scan-to-create recipe book platform for saving family recipes into personal and public cookbooks, with a physical print-on-demand option.",
    "language": "en-GB",
    "voice": [
      "Warm, encouraging, practical",
      "UK English (colour, favourite, organised)",
      "Cook-first not developer-first",
      "Never uses emoji — Phosphor icons only"
    ]
  },
  "colours": {
    "primary_orange": {
      "hex": "#EF8200",
      "usage": "Buttons, CTAs, links, brand accent"
    },
    "amber": {
      "hex": "#FFAE3D",
      "usage": "Highlights, badges, secondary accents"
    },
    "ink": {
      "hex": "#2C1E16",
      "usage": "Body text, dark section backgrounds"
    },
    "ink_soft": {
      "hex": "#5C4A3D",
      "usage": "Secondary text, metadata"
    },
    "cream": {
      "hex": "#FDFBF7",
      "usage": "Default page background"
    },
    "cream_alt": {
      "hex": "#F4EFE6",
      "usage": "Alternating section backgrounds"
    },
    "terracotta": {
      "hex": "#D96C4A",
      "usage": "Occasional feature accent"
    },
    "sage_green": {
      "hex": "#8A9A86",
      "usage": "Historical / nature themed sections"
    },
    "border": {
      "hex": "rgba(44, 30, 22, 0.1)",
      "usage": "Card borders, dividers"
    }
  },
  "typography": {
    "display_font": {
      "family": "Nunito",
      "weights": [
        800,
        900
      ],
      "usage": "Headings, hero, big numbers"
    },
    "body_font": {
      "family": "Manrope",
      "weights": [
        400,
        600,
        700
      ],
      "usage": "UI, body copy, buttons"
    }
  },
  "logo": {
    "wordmark_description": "Bold black 'Recipe' + orange 'Filer' (#EF8200), Nunito Black, paired with a small orange notebook-page glyph on the left.",
    "primary": "/api/files/recipefiler/uploads/user_cab6ad87327e/4388b590aef54a96b17012b263c7d595.jpeg",
    "favicon": "https://recipefiler.com/favicon.ico",
    "app_icon_192": "https://recipefiler.com/icon-192.png",
    "app_icon_512": "https://recipefiler.com/icon-512.png",
    "maskable_192": "https://recipefiler.com/icon-maskable-192.png",
    "maskable_512": "https://recipefiler.com/icon-maskable-512.png"
  },
  "socials": {
    "instagram": "https://instagram.com/recipefiler",
    "tiktok": "https://tiktok.com/@recipefiler",
    "youtube": "https://www.youtube.com/@recipefiler",
    "pinterest": "https://uk.pinterest.com/recipefiler",
    "facebook": "https://www.facebook.com/profile.php?id=61591833807686#"
  },
  "contact": {
    "email": "contactus@recipefiler.com",
    "support_page": "https://recipefiler.com/faqs"
  },
  "sources": {
    "sitemap": "https://recipefiler.com/api/sitemap.xml",
    "robots": "https://recipefiler.com/robots.txt",
    "directory": "https://recipefiler.com/directory",
    "faqs": "https://recipefiler.com/faqs",
    "how_to_use": "https://recipefiler.com/how-to-use"
  },
  "usage_notes": "This brand kit is machine-readable and free for AI agents and design tools to consume. If quoting Recipe Filer visually or verbally, use UK English and the palette above verbatim. Contact contactus@recipefiler.com for partnership or licensing enquiries."
}